At 18, building this brand has felt like coming full circle. My great-grandfather, Abdul Razack Sattar, began with a single fabric and tailoring shop in Bengaluru — the humble start of what would become the Prestige Group. I grew up surrounded by enterprise, by creativity, and by stories. My mother, Uzma Irfan, and my father, Zaid Sadiq, built a home filled with art and dialogue. Painting came first. I held a brush before I knew what I’d say with it. At three, I started putting colour to canvas; at nine, I had my first exhibition. But it was in fashion that I found form, function, and feeling converging in ways that felt truly personal.
FOUNDER’S NOTE
SIORAI was born from a gap in my own wardrobe, not a lack of clothing, but a lack of connection. I was searching for pieces that felt intentional: refined in cut, rooted in craftsmanship, and expressive in ways that felt honest. Clothing that didn’t demand attention but held presence.
This is clothing for those who live in the in-between. Those who move with power but never lose their sense of play. This is my way of telling you: it’s okay to be many things at once.
WELCOME TO
